LG on Tuesday launched the L Bello mid-tier smartphone that offers a premium design and smart user experience to mass consumers in India for Rs. 18,500.
“The new L Bello smartphone of the L-Series family offers users uncompromising performance that is combined with the device’s premium design. The L Bello is the perfect choice for budget-conscious young people who are active users of social media. The L Bello presents the most practical and convenient user experience in the mid-tier smartphone market. We hope to see this powerful and affordable device lead growth in the Indian mass consumer market with an exceptional margin”, said Amit Gujral, Marketing Head, LG Mobiles, India.
Inheriting LG’s signature Rear Key design, L Bello is intuitive and has a sleek, compact look with a floating arc curved back and gradually tapered edges, for an optimal one-handed grip. It has a 5 inch True IPS Display that offers edge-to-edge screen ratio at 74.1%. It is powered with 2540 mAh Battery. It is powered with a 1.3 GHz quad-core processor with 1GB RAM that allows the L Bello to deliver a responsive and fluid performance and a seamless multi-tasking experience. It runs the latest Android KitKat OS.
L Bello comes with the an 8 megapixels camera with powerful features, that include Touch & Shoot whereby one can simply touch anywhere on the screen, focus and get instant shots, the Gesture Shot that enables users to take selfies with a mere hand gesture, an open hand to activate a three second countdown and a fist to take a shot, and the Front Camera Light that captures perfect selfies in low lit settings through the use of bright flesh-tone illumination framed around the subject.
It also presents premium UX features such as Knock Code, Smart Keyboard, Guest Mode, Capture Plus, Easy Home, QSlide and QuickMemo+. L Bello comes in various color options and accessories to meet diversified consumer preferences. The different color variations, namely, white, titan black and gold, reflect the individualistic styles of users.
Key Specifications:
· CPU: 1.3 GHz Quad
· Display: 5 inch IPS (196PPI)
· RAM: 1 GB
· ROM: 8 GB
· Camera: 8 MP AF/ 1 MP
· Battery: 2,540 mAh
· OS: KitKat
· Size: 138.15×70.6×10.7
